OPEN STARTUP

Building in public

I believe in 100% radical transparency. Here are Cacto's real numbers β€” Website sessions, waitlist signups, MRR, ARR, Expenses, Net profit, P&L, tech stack, and milestones as we build to $10k MRR.

Website sessions
461

+348 in the last 30 days

MayJuneJulyLive
Waitlist signups
4

Real-time verified signups

MayJuneJulyLive
MRR
$0

Goal: $10,000 MRR

$
ARR
$0

From active Pro subscriptions

$
Expenses
$1

Lean infrastructure

$
Net profit
-$1

All published months

$

Changelog

What we have shipped on Cacto so far.

JULY 2026

Instagram Reel Audio Speech Transcription & Whisper AI Engine

Shipped a 5-tier self-healing extraction engine with Xenova/whisper-base.en speech recognition, interactive inline transcription editor, and live progress state.

JULY 2026

50 Free Growth Tools Suite Shipped

Expanded Cacto from 25 to 50 interactive growth calculators, profile audit tools, hashtag checkers, and DM funnel simulators.

JUNE 2026

50 Masterclass Blogs & Dynamic XML Sitemap Architecture

Published 50 AEO-optimized growth guides and deployed dynamic 109-URL sitemap validation for Google Search Console.

JUNE 2026

Instagram Anti-Spam DM Comment Rotator Engine

Built multi-variate keyword response engine to prevent rate limits on high-volume creator reels.

MAY 2026

Cacto v1.0 Alpha Launch

Initial release of Cacto Instagram DM automation platform and creator growth toolkit.

Milestones

Key moments as we build Cacto in the open.

JULY 23, 2026(Whisper AI Speech Engine)

Reel Audio Speech Transcription Released

Shipped 100% accurate audio speech-to-text transcription for Instagram Reels with timestamped segments and inline editing.

Learn more
JULY 18, 2026(50 Tools Milestone)

50 Free Creator Growth Tools Suite Live

Completed and deployed all 50 interactive growth tools covering hashtags, bio SEO, rate estimation, and funnel analytics.

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JUNE 24, 2026(AEO Strategy)

50 Masterclass Growth Blogs Published

Engineered 50 comprehensive growth guides tailored for Search Engine Optimization and AI answer engines.

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JUNE 1, 2026(Alpha Launch)

Cacto Web App & AutoDM Engine Live

First workspaces onboarded with keyword triggers, DM automations, and growth calculators.

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MAY 22, 2026(Day 0)

Cacto Project Started

Began building Cacto as an open, transparent growth and Instagram DM automation platform for creators.

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Tech stack

The actual tools we use to build and run Cacto.

Next.js 16

App Router & Edge Engine

React 19

UI Architecture

TypeScript

Strict Type System

Tailwind CSS

Vanilla Styling Tokens

Supabase

Postgres & Auth RLS

PostgreSQL

Primary Relational Database

Vercel

Global Edge CDN Hosting

Cloudflare

DNS & Custom Domain Routing

Stripe

Payment Infrastructure

Whisper AI

Xenova Audio Speech-to-Text

Profit & Loss

Real monthly revenue and operational costs for Cacto.

July 2026Current
Revenue$0
Stripe fees-$0
Cost of goods-$0
Gross profit$0
Hosting (Vercel Edge)-$0
Database (Supabase)-$0
Domain (cacto.cc)-$1
Operating expenses-$1
Net profit-$1
June 2026
Revenue$0
Stripe fees-$0
Gross profit$0
Domain fee-$1
Operating expenses-$1
Net profit-$1
May 2026
Revenue$0
Gross profit$0
Domain setup-$1
Operating expenses-$1
Net profit-$1

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